Align your daily tasks with your long-term goals

A goal is easier to achieve if you break it down in smaller steps1. But how do you go from a big hairy goal to tasks you can complete in a day?

Crest helps you align your daily tasks with your long-term goals. With Crest, you use check-ins, breakdowns and reviews to move towards your goals. Every day.

Crest is currently available by invitation only.

Join the beta

Join the beta

Crest App Goal Planner and Journaling App for iPhone

Align your daily tasks with your long-term goals

Goals + Journaling

Crest is a magic combo of setting goals, journaling your progress and reviewing your day. The perfect blend for staying focused, achieving your goals, and keeping your cool.

Review Your Progress

Crest makes use of daily and weekly reviews. When you review your progress, and regularly check in, you minimize the chances of getting off track, and maximize your focus.

Backed By Research

Research shows that you increase your chances of achieving a goal if you break it down into small steps1. You get more done, stay motivated and avoid overwhelm with Crest.

Stays Out Of Your Way

Crest is designed to get out of your way. Unlike other apps, we want you to spend as much time as possible outside the app – working to achieve your goals.

3 Month Goals (Or So…)

Tasks take the time we set for them, and that’s why Crest gives you about 3 months to achieve your goals, instead of a longer period. Achieve more by doing less.

Flexible Framework

Crest doesn’t force you to adopt its framework, but instead stays flexible if your goals and projects change. Got a 4-month goal with 2 week projects? Crest’s got your back!

Upgrade to Crest Pro

Ready to get stuff done? Upgrade to Crest Pro to get extra features, including habit tracking, sync between iPhone, iPad and Mac, and unlimited goals. Crest Basic stays free forever.
$1.49/month or $14.99/year

Crest App Goal Planner and Journaling App for iPhone

Crest is available by invitation only

What is Crest?

Crest is a goal planner and daily journaling app. With Crest you increase your chances of achieving a big hairy goal by breaking it up in smaller steps. The app also helps you to effectively plan and spend your time, and keep your focus.

Who is Crest for?

Crest is made for achievers. Whether you want to build a business, get really good at something, or lose weight – with Crest you can achieve your goals and keep your cool in the process. You don’t need any superpowers, knowledge of “GTD”, fancy journal or pencils in a gazillion colors. We’re just here to help you succeed!

How does the app work?

With the Crest app you break up your 3-month goal into smaller milestones, like something you can complete in a month. Then, you break up those milestones into projects you can accomplish in about a week. Every day you check in with your goals, milestones and projects. You choose daily tasks that will move you closer to completing a project. Complete your projects, complete your milestones, and complete your big hairy goal!

Where can I download Crest?

Crest is currently being tested by a select group of individuals, so it’s available for you to try by invitation only.

Reinder de Vries, iOS developer

And… it’s made by who again!?

Crest is made with ♥ by indie app developer Reinder de Vries. Since 2009, Reinder has built a few dozen apps for iOS, Android and the web. He’s also the driving force behind, a blog about app development and marketing.

Get In Touch
[email protected]
Say hi on Twitter: @reinder42